4601 Central Avenue
Columbus, Indiana 47203
JungKook (J.K.) Lee is a leading academic expert in the field of marketing management. His research has focused on information technology; branding and mobile commerce. Dr. Lee joined IUPUC as an assistant professor in August 2008. Dr. Lee has published 13 articles in leading journals.
“Improving the Privacy and Security of Online Survey Data Collection,” National Science Foundation (NSF: Cyber Trust Division) grant project (2007).
“Design and Use of Digital Identities,” National Science Foundation (NSF: Information Technology Research Division) grant project (2006).
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